Ruby is Australia Tourism Kangaroo in Japan, Become Brand Ambassador

Ruby is Australia Tourism Kangaroo in Japan: Ruby the Roo looks a smart, creative lot and Is a gormless looking animated Kangaroo with super large feet (& called RUBY) the best imagery & concept possible to promote Australian #tourism.

Australian Government has unveiled its new image of attracting tourist from their national animal known as Kangaroo. Than name of Australia Tourism Brand Ambassador is Ruby Kangaroo. Its look quite something cartoon character in real life. Victorian Kangaroo Alliance don’t like Ruby as a Australia Tourism Ambassador.

Australia Trade and Tourism Minister, Don Farrell announced 10th October that CGI animated Mascot will be the Australia Tourism Face. our upcoming campaign going to launch next week. Voice of Ruby the Australian Kangaroo is given by Australian actress Rose Byrne.

In top billboards of the world Australia Tourism Mascot will appear and in level 1 it will appear in Singapore, London, New York and Japan. To attract tourist of Japan, Japanese actress Maryjun Takahashi will voice Ruby. Japan which has opened its border of tourism and given relaxation on restriction and their citizen 1st prefer Australia as a best tourist spot.

Australia, Japan, New Zealand, Thailand, Hongkong, Singapore are very hard hit by the lack of overseas tourist. Mostly in North Queensland, The Gold Coast and big cities like Melbourne, Sydney are the hub of tourist spots.

Before 2019 millions of people visit Australia in tourism season of December. And only 348,440 short term arrivals landed in the country in August month. Japan was Australia’s 5th largest tourist market before the pandemic begin and Japanese spends $2.1 billion in 2019.